Buttons

PSA's promotion and marketing department tended to work overtime creating innovative ways to promote the airline. The longest-lasting, and most visible (besides the smile) were the buttons.


1967 Pure, Sober, Available button
1967 Pure, Sober, Available button
1970 PSA is Smile-ish on California
1970 PSA is Smile-ish on California
1971 At PSA we don't frown around
1971 At PSA we don't frown around
1971 PSA loves Long Beach button
1971 PSA loves Long Beach button
1972 PSA gives you a lift button
1972 PSA gives you a lift button
1973 PSA gives you a lift button
1973 PSA gives you a lift button
1974 Grinningbird sale
1974 Grinningbird sale
1976 Catch Us button
1976 Catch Us button
1976 Catch Us rainbow button
1976 Catch Us rainbow button
1977 7 million smiles button
1977 7 million smiles button
1978 Bright Lights Flights button
1978 Bright Lights Flights button
1978 Catch Our Smile button
1978 Catch Our Smile button
1979 My Smile isn't just painted on button
1979 My Smile isn't just painted on button
1980 Mexico button
1980 Mexico button
1980 PSA Country button
1980 PSA Country button
1980s Teamsters union button
1980s Teamsters union button
1980s World's great airlines button
1980s World's great airlines button
1981 Formula One button
1981 Formula One button
1981 Seattle inagural button
1981 Seattle inagural button
1982 100 million smiles button
1982 100 million smiles button
1982 Count on me and PSA button
1982 Count on me and PSA button
1982 Welcome aboard Bud button
1982 Welcome aboard Bud button
1982 Welcome back button
1982 Welcome back button
1983 Phoenix button
1983 Phoenix button
1984 PSA Expressway button
1984 PSA Expressway button
1984 PSA is #1 at LAX button
1984 PSA is #1 at LAX button
1984 Terminal One LAX button
1984 Terminal One LAX button
1985 Baggage awareness week button
1985 Baggage awareness week button
1985 Bellingham button
1985 Bellingham button
1985 California travel and tourism button
1985 California travel and tourism button
1985 Catch our Smile button
1985 Catch our Smile button
1985 Executive Flyer button
1985 Executive Flyer button
1985 Tough to make you smile button
1985 Tough to make you smile button
1986 Christmas ornament
1986 Christmas ornament
1986 new service button
1986 new service button
1986 Steamboat Springs button
1986 Steamboat Springs button
1987 Save our smile button
1987 Save our smile button
1987 Smiling coast to coast button
1987 Smiling coast to coast button
P.S.S.D union button
P.S.S.D union button
PSA gives you a lift in California button
PSA gives you a lift in California button
UM button
UM button